GLOSSARY
Framing
Short answer: How a news headline tells readers what to feel about an event before the article is opened.
In media analysis, framing is the choice of words, structure, and emphasis that shapes how a reader interprets an event before they read the body of the article. The same factual event can be framed as a routine government action, a scandal, a crisis, or a victory depending on which verbs and labels the headline picks. Optics News surfaces those framing choices side by side so a reader can see exactly which word changed.
See also
See the full Optics News glossary, the methodology page, or browse live framing gaps.